Tuesday, February 18, 2020

Strategic Management Essay Example | Topics and Well Written Essays - 2500 words - 2

Strategic Management - Essay Example The result was the evolution of the company as the largest low cost international carriers. The company has shown rapid and consistent growth from the time it was launched. The project aims to put forth the strategic interest in expanding operations in the Chinese market. In this regard, it analyses the overall strategic environment in which the company operates. This has been elaborately presented with the help of PESTEL analysis and Porter’s Five Forces Model. Based on the analysis, the strategy has been designed for the company. This has been done using the Ansoff Matrix and the Nine Strategic Windows. Finally, the overall evaluation of the strategy has been given as per the company’s objectives. Company Mission and Vision The company does not present or publish a formal mission or vision statement. However, as per, Michael O’Leary’s public statements the company aims to simply continue being â€Å"the largest Low Cost Leader in the European airline in dustry† (Box & Byus, 2005, p.3). ... The state has also been effective in making the transition. In fact, it has economic links with many of the cities in the United Kingdom and has the involvement of the relevant Chambers of Commerce in this regard. The overall political condition is one that promotes entry of industries into the market. The sectoral delegations are administered and organized by the â€Å"Department of Trade and Industry† (Chinese Marketing and Communications, n.d.). The China Council is considered to be the most important â€Å"clearing house for trade and investment opportunities in China† (Chinese Marketing and Communications, n.d.). It provides information comprehensively for the promotion of trade and investment activities. Economic China’s economic condition also looks favorable for the airlines industry. This is because the economy has undergone restructuring which has resulted in efficiency gains and this has added to the GDP growth substantially. The economy has remained i n the path of a rapid growth trajectory since the beginning of 2011. As per the 12th Five year plan, China emphasizes on the growth of its domestic consumption and makes the economy less dependent on exports. The country especially promotes foreign investment in strategic emerging sectors (Central Intelligence Agency, 2011). The company would have to cope with the fuel expanses which have been growing across all corners of the world. The company has already undergone major losses as well as offset of its revenue growth arising from high cost of fuel. The fuel rising expenses of fuel Ryanair since 2005 has been shown in the following figure. Figure 1: Ryanair fuel expenses as a portion of total operating expenses: 1Q05 to 2Q09 (Source: Centre for Asia Pacific Aviation,

Monday, February 3, 2020

Solving problems Essay Example | Topics and Well Written Essays - 1000 words

Solving problems - Essay Example This article will also, among others, cover an action plan for the implementation and communication of the solution. In the recent past decades, the steel industry has morphed through copious changes and steel producers have had to adjust themselves to cope with the heightened competition within the industry as all players seek ways of achieving the much desired competitive advantage over rivals (Crandall, 1981). On its part, despite the massive investments in Information Technology, the competitiveness of USS has not changed much. A major concern lies in the USS’ high production cost that keeps it lagging behind its South Korean and English counterparts in terms of efficiency. This clearly came in the 1990s when the company’s inefficiency in its tracking system prompted the Ford Motor Company, one of its major clients, to threaten pulling out and to seek the services of other steel makers, citing USS’ production inconsistency as the major cause of this. The investment in IT seems to have helped but the company still faces major inventory and forecasting challenges. Prior to the major investments in IT, USS’ information flow between the company’s individual plants, factories and major clients could be summarized as inaccurate, inflexible and unmanageable (Hitt, Ireland & Hoskisson, 2007). The company’s current challenge of high production costs is the main cause for the inventory and forecasting vicious cycle. Its deficiency in a competent tracking system has prompted increased inventories which in turn has lead to lots of wastage and translated to huge costs of containing the enormous amounts of steel within its inventory. Having lagged behind the major industry players, USS has to reinvent itself if it is to make any possible contributions to its already damaged reputation. The warning from Ford Motor Company should have served as a warning enough to trigger a major